Overnight stays fuel the visitor economy, fund destination budgets, and demonstrate a strong engagement with place. Marketers can use lodging insights to answer key questions and develop targeted marketing strategies to capture high-quality overnight visits.

Keep a finger on the pulse of key metrics like occupancy and average stay value. Dig into strategic questions around market share, marketing lift, and new opportunities.

 

Overnight stays fuel the visitor economy and fund destination budgets. Use lodging insights in ZDOS® to answer key questions and develop targeted strategies to capture high-quality overnight visits. 

Easily find and share top-level stats including occupancy and rate, as well as deeper quality-focused metrics like average stay value. Dig in to explore strategic questions about market share, competitive intensity, and marketing opportunities.

13+ Million Hotel Rooms

13+ million hotel rooms and short-term vacation rentals

National Hotel Brands

135+ national hotel brands

Metrics-Organic

Destination metrics customized to your funding boundary

Historical Data

Historical data from January 1, 2021

Visualize lodging performance insights in ZDOS® 

Lodging Core Computer

Available as an add-on subscription to the Zartico Destination Operating System® (ZDOS®), dedicated lodging modules illuminate different facets of overnight stays within your destination. 

  • Report on your destination’s lodging performance with confidence. Data is refreshed weekly and piped directly into the ZDOS® — no files to upload and no revision period.
  • Monitor lodging trends based on daily granularity and actionable performance indicators like length of stay and average stay value, based on actual lodging transactions from GDS and property management inventories.
  • Benchmark lodging performance against your selected comp set to understand local changes within the context of the broader travel market. Strategically choose which markets to grow, and craft strategies for maintaining market share with your most impactful visitors.
  • Share your insights with community stakeholders. Export a module, schedule an automated email, or easily snap a screenshot for your next presentation.

Zartico lodging insights give marketers a new, future-focused lens for making strategic decisions, planning effective campaigns, and creating impact for their organizations.

Visualize lodging performance insights in ZDOS® 

Available as an add-on subscription to the Zartico Destination Operating System® (ZDOS®), dedicated lodging modules illuminate different facets of overnight stays within your destination. 

  • Report on your destination’s lodging performance with confidence. Data is refreshed weekly and piped directly into the ZDOS® — no files to upload and no revision period.
  • Monitor lodging trends based on daily granularity and actionable performance indicators like length of stay and average stay value, based on actual lodging transactions from GDS and property management inventories.
  • Benchmark lodging performance against your selected comp set to understand local changes within the context of the broader travel market. Strategically choose which markets to grow, and craft strategies for maintaining market share with your most impactful visitors.
  • Share your insights with community stakeholders. Export a module, schedule an automated email, or easily snap a screenshot for your next presentation.

Zartico lodging insights give marketers a new, future-focused lens for making strategic decisions, planning effective campaigns, and creating impact for their organizations.

Ready to unlock lodging insights for your destination? Talk to our team today.


 

Ready to unlock lodging insights for your destination? Talk to our team today.

See the Zartico difference: Download an at-a-glance guide to understand how Zartico Lodging Data measures up to the competition.


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Access to Zartico lodging data is available via an add-on subscription. Talk to our team to learn more.

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More Data Sets

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Geolocation Data

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Spending Data

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Intelligence from Zartico’s lodging data offers deep visibility into the visitor economy, empowering destinations to:

  • Pinpoint the visitor origin markets driving demand — including bookings by international travelers
  • Identify need periods and marketing opportunities based on the pacing of actual future bookings
  • Compare historic and future performance against competitive markets
  • Focus on identifying and attracting the right customer — influencing quality visits that have a positive impact on your community
  • Freely share insights, KPIs, and reports with local stakeholders

 

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